In today's world, along with the diversity of media, effective visual communication is one of the most powerful and widespread forms. The mission of the Visual Communication Program is to give young people the best creative and practical knowledge for their personal development, intellectual, personal and professional success. The Georgian advertising/communication creative industry is young, has been on the map of the world's creative industries for just 15 years. The great idea of the bachelor's program in visual communication (advertising and communication design) is focused on strengthening and developing this industry.
The Bachelor of Visual Communication program is an updated modified version of the Bachelor of Media Arts program with 9 years of experience.
Since 2024, the Media Arts Department has become an independent program as a 3-year bachelor's program in visual communication (advertising and communication design), taking into account the world's latest educational trends and the requirements of Georgia's creative industry.
Benefits
Learn more on the students’ Facebook page: GIPA ART FACTORY
See student portfolios on af.gipa.ge
What will I learn?
Visual art forms to express emotions: graphic and digital design, photography, typography, animation, video, illustration.
Technologies as implementation tools: Adobe, AR, VR, MR, 4D, AI
Strategies to deliver visual messages to target groups: branding, marketing, communication and digital advertising strategies, creative leadership.
The media as a means of spreading ideas is traditional and modern media channels.
Who will I become?
In 3 years you will be a creative leader (Art Direction) in leading positions of the advertising creative industry: Art Director, Graphic and/or Digital Designer, Visual Content Manufacturer: Photo, Video, Illustration, Animation. You will make creative and strategic decisions, work with Georgian and international brands, create a new visual culture.
Curriculum
Number of Admission Quota - 30
Teaching Language / Language of Study: Georgian
Compulsory subjects to be admitted to the National Exams / Mandatory Subjects for National Exams 2024 Admission
Program Admission Requirements will be allowed for the Bachelor's Program
Registration for the creative competition is carried out electronically,
To register, the entrant must upload the following documents in accordance with the rules provided in the Creative Competition Manual:
Stage 1
Stage 2
Registration for a creative competition
Payment of the Creative Competition Fees:
TBC Bank Requisites:
Name of the recipient - NNLE Georgian Institute of Public Affairs
Account of settlement – GE84TB1100000110700419/GEL
When paying, indicate the name, surname, personal number, program name and creative competition in the destination.
Freshmen Registration
Registration of undergraduate students is carried out electronically: https://portal.gipa.ge/bachelor
Students should submit the following documents to register for the undergraduate program:
1. Required Admission Documents
Students should submit the following documents to register for the undergraduate program:
2. Student Contract Signing Procedures:
After the student has completed online registration, he/she must appear at the university from September 16 to September 20, 11:00-17:00 (Tbilisi, Rustavi highway #22a).
* A freshman who will not be an adult (18 years old) on the day of signing the contract must be accompanied by a parent, or a trustee who signs the contract (must provide a notarized documentation on the spot).
Tuition fee: 9500 GEL
Payment of tuition fees must be made on the account of the organization.
*Indicate the student's name, surname, personal number and name of the study program in the destination.
Bank details
Banking Code (MFO) – TBCB GE 22
Name of the recipient – NNLE Georgian Institute of Public Affairs
Account of settlement – GE84TB1100000110700419/GEL
Darmstadt University of Applied Sciences
Darmstadt University of Applied Science, aka h_da, is a university of applied science located in Darmstadt, Germany. h_da is a member of the IT cluster Rhine-Main-Neckar, "Germany's Silicon Valley" and ATHENE, an IT member that is the largest security research institute in Europe.
The Memorandum of Understanding and the Student Exchange Agreement were signed in 2020. Based on the above agreement, a student exchange program was introduced between the two universities, within the framework of which it is possible to send 4-4 students annually to the partner university for a full semester of study.
Fontys University of Applied Sciences
Fontis University of Applied Science is one of the leading universities of applied science in the Netherlands, where more than 44,000 students study on several campuses south of the Netherlands. Fontys' three largest campuses are located in Eindhoven, Tilburg and Venlo.
The Memorandum of Understanding and the Student Exchange Agreement were signed in October 2020. Based on the above agreement, a student exchange program was introduced between the two universities, within the framework of which it is possible to send 2-2 students annually to the partner university for a full semester of study.
The Hague University of Applied Sciences
The Memorandum of Understanding and the Student Exchange Agreement were signed in October 2018. Based on the above agreement, a student exchange program was introduced between the two universities, within the framework of which it is possible to send 2-2 students annually to the partner university for a full semester of study. Collaborations
AP University College Antwerp (Belgium, Antwerp)
The "Erasmus +" program is funded by the University with EU funding, under which students are fully funded by the costs associated with going through one semester, including travel, living and daily expenses.
Utrecht University of Applied Sciences
HU Utrecht's University of Applied Sciences provides teaching for students and professionals aged 17-67. It is considered one of the most powerful applied sciences universities in the Netherlands and is currently studied by about 35,000 students distributed at 22 locations in Utrecht en Amersfoort;
2022-2025 Year The cooperation between GIPA and HU Utrecht University of Applied Sciences is carried out under the Erasmus+ program; (International Credit Mobility: -Exchange of students and administrative/academic staff);
Hochschule Mainz – University of Applied Sciences
Mainz University of Applied Sciences is a university founded in 1971 in Mainz, Germany. Mainz's University of Applied Sciences consists of three faculties: the School of Technology, the School of Design and the School of Business. A common feature of all fields of study are the practical orientation of the university, short periods of study and internationally oriented courses.
The Memorandum of Understanding and the Student Exchange Agreement were signed in 2023. Based on the above agreement, a student exchange program was introduced between the two universities, within the framework of which it is possible to send 4-4 students annually to the partner university for a full semester of study.
George Shubladze
Program Coordinator
Mob.: +995 595 599 655
Email: g.shubladze@gipa.ge
Address: Tbilisi, Rustavi highway #22a
What will I learn?
Visual art forms to express emotions: graphic and digital design, photography, typography, animation, video, illustration.
Technologies as implementation tools: Adobe, AR, VR, MR, 4D, AI
Strategies to deliver visual messages to target groups: branding, marketing, communication and digital advertising strategies, creative leadership.
The media as a means of spreading ideas is traditional and modern media channels.
Who will I become?
In 3 years you will be a creative leader (Art Direction) in leading positions of the advertising creative industry: Art Director, Graphic and/or Digital Designer, Visual Content Manufacturer: Photo, Video, Illustration, Animation. You will make creative and strategic decisions, work with Georgian and international brands, create a new visual culture.