Pre-Bachelor Portfolio Program
Love to draw, comics, design, photography, or creating moving images and video stories? This pre-bachelor program is your creative playground!
GIPA Art Factory af.gipa.ge Bachelor’s Program in Visual Communication (Advertising and Communication Design) announces admission to the pre-bachelor Portfolio Course for applicants.
You will discover how your ideas can transform into eye-catching designs or advertisements, bold visuals, and powerful messages. Learn the art of visual communication, advertising, branding, and creative communication from professional designers and creative mentors working in the advertising industry and design field. Create a distinctive portfolio and prepare to step into the world of visual storytelling and design thinking.
Successful graduates of the pre-bachelor course, if admitted to Visual Communication (Advertising and Communication Design) BA program at Georgian Institute of Public Affairs, will be granted priority and exempted from the mandatory creative exam component within the national examinations.
What You Will Learn:
After Completing the Program:
Program Description:
Week 1: Introduction to Visual Communication – Nino Liparteliani
What is visual communication? Visual communication is the art of speaking without words — through color, shape, image, movement, and design.
Saturday Workshop: Buba Radiani & Giorgi Kvitatiani
Disciplines of Visual Communication (D&AD) (30 min)
Project: “Visual Me” (90 min)
Design Everywhere and Every Day (30 min)
Project: “Visual Research” – Strategy in Visual Communication (90 min)
Week 2: Creative Team – Creative Minds – Toka Areshidze
Wednesday: Developing visual concepts through image and text, award-winning examples, cases.
What do we do? Why and how? (Lecture–Workshop)
Saturday Workshop: Giorgi Maghradze & Mari Sukhishvili
Introduction to Art Direction (30 min)
Creative Projects 2 (90 min each)
Art Direction
Final Discussion and Feedback (30 min)
Week 3: Principles of Design and Composition – Akaki Razmadze
Wednesday: Typography and visual hierarchy, combiningfonts and images
Saturday Workshop: Shota Chinchaladze & Nika Kumbari; Ana Sanikidze & Levan Ratishvili
Fundamentals of Branding and Identity, the importance of the brief (60 min)
Project: Rebranding Project (60 min); style, framework, design, focus on visual tone, identity, typography, packaging, and overall mood.
Illustrated Packaging Design (60 min)
Project: Illustrated Typography for Packaging Design (90 min)
Week 4: Illustration and Conceptual Thinking – Tamara Gedevanishvili
Wednesday: Visual metaphor and idea generation techniques, expressing abstract ideas visually, storyboard techniques.
Saturday Workshop: Sopho Cherkezishvili
Conceptual Thinking (60 min)
Project: Series of Word-Based Conceptual Illustrations (90 min)
Project: Story-Based Illustration Series (90 min)
Week 5: Photo and Moving Image – Nino Gordeladze
Wednesday: Storytelling, complex creative approaches
Saturday Workshop: Dima Chikvaidze & Ana Chubinidze
Week 6: Personal Project Development – Eka Kipiani
Wednesday: Ideas first, concept development, creative thinking
Saturday Workshop: Giorgi Avaliani
Week 7: My First Portfolio
Wednesday: Best portfolios, guests: art director, designer, illustrator, motion graphic designer
Saturday Workshop: Students of the Bachelor’s Program in Visual Communication
Digital tools and platforms for portfolios — students help beginners create a strong portfolio.
Week 8: Art, Creativity and Technologies – Davit Jibladze
Wednesday: Technologies today, 100% human-created work versus artificial intelligence, AI and moving image
Saturday Workshop: Portfolio Review (FACE TO FACE)
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Program cost: 1200 GEL
Payment schedule: The fee is paid in full, prior to the start of the program.
Payment: The installments should be made on the organizational account. Personal ID number and name of the program should be included in the payment order.
Bank details:
TBC Bank JSC
Bank code (MFO): TBCB GE 22
Name of recipient – Georgian Institute of Public Affairs
Account number - GE84TB1100000110700419 / GEL
Interested applicants should complete the registration form.
Please note: If you are a minor, the registration form must be completed by your legal representative (e.g., a parent).
The program will start on March 9, 2026.
Meetings will be held twice a week, on Wednesdays and Saturdays. On Wednesdays, sessions will take place from 3:00 PM to 6:00 PM, and on Saturdays — between 1:00 PM and 6:00 PM.
The registration deadline is March 4, 2026.
Interviews with the selection committee will be conducted after March 4. An interview will be conducted with the participant and their legal representative.
Selection Criteria:
Motivation / Interest
Communication Skills
Nino Liparteliani
Head
Visual Communication BA Program / Associate Professor
E-Mail:: n.liparteliani@gipa.ge
Mob: (+995) 551 97 54 75
Zhana Antia
Head
Training and Consulting Center
Address: 2 Marie Brosset Street, Tbilisi, 0108
E-Mail: zh.antia@gipa.ge
Mob: (+995) 595 592 301
